Steps to start a Tea business in India

Tea is attached to our emotions. It is the most favorite Indian drink. There is hardly anyone who does not drink tea. This shows how far tea has spread itself. Well, how it happened is unknown but nowadays there are several tea companies in India which are making a profit through this everyday drink called Tea.

India is one of the biggest exporters of tea. Indian tea accounts for around 10% of the total world export. To start this business of opportunity you need to follow some steps. 

• Gain knowledge about Tea

Before you verge into the tea business, first know about the tea itself. Camellia Sinensis is a kind of herb which helps in producing numerous variations of Indian tea like green tea, white tea, black tea, and so on. The types got different in the manufacturing process. Our advice is to go directly to any farmer for the best information.

• Select your approach

Almost every Indian drinks tea but not the same kind. So, to make a profitable business on Indian tea you have to know your customer and the market. You have to gather consumption statistics for different kinds of tea. Like which kind of tea is sold the most or which type of tea is famous in which region. First Choose your targeted customer whom you want to sell. Several tea companies in India took this step first.

• Packaging

Packaging plays a crucial factor in the Indian tea business in terms of marketing and distribution. You have to pay great attention to the packaging to fulfill customers’ choices. Good packaging always brings the repeated customer.

• Online too

Nowadays to have a profitable business in the minimum time you must put your business on an online platform too. If you only go for offline selling then it will take much time to take a position in the market. Tea companies in India do go for digital marketing and post product-related content regularly. An e-commerce website too will be a great help to start your tea business.

To conclude, we can say that these above-mentioned points are the fundamentals to starting your tea business. Before going into it, do deep market research in terms of demands and supply for hassle free management.